After some consideration trying to identify what is necessary to succeed when engaging in using the Social Media tool I concluded that the key is the P3: Passion, Patience and Perseverance. But the P thing does not end there because you also need Pitch’s, to attract your audience, and make them desire to Participate actively.
This is not a trial and error effort, you need to Plan, identify your Prospectus, Prepare, and develop Persistence to get what you want. The realm of Possibilities is big, but it is wise to Prioritize your options.
Remember: Social Media is another tool to add to your marketing and PR (public relations) Process, that needs to Perform efficiently, to reach your Prospects and Public.
At the end I needed more letters! You need to engage and believe in it. Without this two (2) it could be the never ending story!